Apple could add a new, more expensive iPhone tier to its lineup, called "Ultra," according to a Feb. 5 Bloombergreport. The new tier of iPhone would be placed above the Pro and Pro Max iPhone models and could be released alongside the iPhone 16 lineup in 2024, the report said.
The company has already used the Ultra name to differentiate its top-model smartwatch, theApple Watch Ultra, and the top version of itsM1 processor. The report said Apple has internally discussed adding an Ultra model iPhone, but how this model would be different from the Pro and Pro Max iPhone models -- besides its price -- is unknown at this time.
According to the report, in Apple's earnings call last week, CEO Tim Cook indicated he believes people will pay more for a better product.
"I think people are willing to really stretch to get the best they can afford in that category," Cook said, according to the report.
Apple didn't immediately respond to CNET's request for comment.
The company is expected to release the iPhone 15 lineup this fall. While not much is known about the new lineup, there are rumors about what could be included in the new phones. One rumor is that all new iPhones will have USB-C ports for charging. The European Union ruled in 2022 that USB-C will be the universal charging cable for all phones starting in 2024.
Another iPhone 15 rumor is that prices for all models of the smartphone will increase. Right now, the US prices for the iPhone 14 models range from $829 to $1,599.
For more Apple news, check out all the iPhone 15 rumors, what Apple could do with iPhone 15 prices and which iPhone is best for you.
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Is there going to be an iPhone Ultra? ›
Then again, the 6.1-inch iPhone 15 Pro with the Pro features and the premium price tag, and finally, we have the new large and powerful iPhone 15 Ultra. Yes, Ultra! Apple is said to use the Ultra name instead of "Pro Max" to signal the bigger upgrades in this model, including its first periscope zoom camera.How big will the iPhone 15 Ultra be? ›
The iPhone 15 Ultra is expected to be the successor of the iPhone 14 Pro Max. It is rumored to come with 6.7-inch OLED display with 120Hz refresh rate and Apple A17 Bionic processor.What will iPhones look like in 2040? ›
Growing at 5 percent year-on-year, we predict the iPhone in 2040 to have a display size of 17.5-inches. A phone with a height of 440mm and a width of 185mm would allow for a 17.5-inch screen.Is iPhone 15 going to be bigger? ›
As there are no major design changes in store, Apple will continue to offer four models: The 6.1-inch iPhone 15, the 6.1-inch iPhone 15 Pro, the 6.7-inch iPhone 15 Max, and the 6.7-inch iPhone 15 Pro Max.How much would the iPhone 15 Ultra cost? ›
iPhone 15 Ultra price
We anticipate that the iPhone 15 Ultra will score a significant price difference in comparison with the Pro models, and cost at least $100 more than the iPhone 14 Pro Max did at launch, bringing its starting price to $1,199, or even up to $1,299.
And in May of 2021, analyst Ming-Chi Kuo said, as reported by MacRumors, that "Apple will likely launch a foldable iPhone with an 8-inch QHD Plus flexible OLED display in 2023." He revised his prediction, in a tweet this past April, to say that it might be 2025 before there's a foldable screen device from Apple.How much will the iPhone 15 Pro cost? ›
iPhone 15 - from $799. iPhone 15 Plus - from $899. iPhone 15 Pro - from $1099. iPhone 15 Ultra - from $1199.Why A15 is so fast? ›
Frequency Boosts; 3.24GHz Performance & 2.0GHz Efficiency Cores. Compared to the A14, the new A15 increases the peak single-core frequency of the two-performance core cluster by 8%, now reaching up to 3240MHz compared to the 2998MHz of the previous generation.Is iPhone 16 launched? ›
Apple iPhone 16 price in India is expected to be Rs. 79,990. Apple iPhone 16 Expected to be launched on Jun 21, 2023. This is 6 GB RAM / 128 GB internal storage base variant of Apple iPhone 16 which is expected to available in Black, Gold colour.What will be the new iPhone in 2024? ›
Apple could add a new, more expensive iPhone tier to its lineup, called "Ultra," according to a Feb. 5 Bloomberg report. The new tier of iPhone would be placed above the Pro and Pro Max iPhone models and could be released alongside the iPhone 16 lineup in 2024, the report said.
How many years iPhone can survive? ›
For most users, this represents approximately two years of use, which is why most people believe that the lifespan of a phone is two years. However when it comes to iPhones, you can expect between three to five years (maybe more) with proper care.Which iPhones are future proof? ›
The iPhone SE 2022 may look old-fashioned, but it is powerful and future-proof. Compared to the iPhone SE (2020) and iPhone 8 (2017), nothing has changed at all in the case design.How much will the iPhone 14 cost? ›
Pricing for each model starts at: iPhone 14: $799* iPhone 14 Plus: $899* iPhone 14 Pro: $999.What Colours does iPhone 15 Ultra come in? ›
Apple iPhone 15 Ultra Expected to be launched on Mar 03, 2023. This is 8 GB RAM / 128 GB internal storage base variant of Apple iPhone 15 Ultra which is expected to available in Black, Gold colour.What iPhone will come out in 2023? ›
Apple called the 2022 device iPhone 14, so we've chosen to refer to the 2023 model as "iPhone 15."Is the iPhone 14 out? ›
When was the iPhone 14 released? The iPhone 14 was released on September 16, 2022.Is iPhone 14 worth it? ›
The bottom line: If you have an iPhone XS, XS Max or XR, it's definitely worth upgrading. You get a noticeable boost in camera quality, battery life and performance among other areas.What will be the price of iPhone 14 Pro? ›
|Product Name||Price in India|
|iPhone 14 Pro (128GB) - Deep Purple||₹ 122,990|
|iPhone 14 Pro (256GB) - Silver||₹ 122,999|
|iPhone 14 Pro (128GB) - Space Black||₹ 122,999|
|iPhone 14 Pro (128GB) - Silver||₹ 122,999|
Latest foldable iPhone leaks:
Apple has no short-term iPhone Fold launch plans, iPad Fold instead likely coming in 2024. Tipster explains why Apple is waiting before it releases a foldable iPhone.
According to latest rumors, the cheaper iPhone 15 and iPhone 15 Plus will have a standard USB-C port with USB-2 data transfer speeds. The higher-end iPhone 15 Pro and iPhone 15 Pro Max will support Thunderbolt 3 over USB-C, enabling fast data transfer and 4K display-out capabilities.
Which iPhone has the bending problem? ›
The iPhone 6 was one of the most pliable phones ever made, although not on purpose. Soon after Apple released the iPhone 6 and 6 Plus—the first oversized phone the company made—in 2014, stories swirled that the phones bent dramatically from normal usage, like pulling the phone in and out of pockets.Will iPhone 15 have 8K video? ›
iPhone 15 will reportedly feature up to 8K recording, even better battery life and more features. Check out everything coming to next year's Apple iPhone. It's been just two weeks since Apple launched its latest flagship, the iPhone 14 series and rumours about next year's iPhone 15 have already started popping up.Will iPhone 15 be titanium? ›
Meanwhile, the premium smartphones in the iPhone 15 Pro range will feature a titanium frame with haptic volume buttons, Bloomberg reported.How much is iPhone 14 Pro Max in usa? ›
iPhone 14 Pro Max Price in USA.
|Expacted Price in USA||$ 1029 Approx|
|Storage Variants||(6GB+128GB) (6GB+256GB) (6GB+512GB) (6GB+1TB)|
iPhone 14 Pro prices start at $772 and cost $1134 on average as of February 2023. iPhone 14 Pro prices will continue to get cheaper over time.What will be the difference between iPhone 13 and 14? ›
The iPhone 13 and iPhone 14 both feature the same display size, 5G connectivity, A15 Bionic chip, and design. Nevertheless, the iPhone 14 still offers a number of upgrades, such as an additional GPU core, Emergency SOS via satellite, the Photonic Engine, and Action Mode.Can iPhone 14 film in 8K? ›
Trusted Apple analyst Ming-Chi Kuo noted(Opens in a new window) that the 48MP sensor for the iPhone 14 Pro and 14 Pro Max would grant it 8K video recording powers.Will iPhone 15 get Type C? ›
The USB Type-C charging port, which almost all Apple devices feature with the exception of the iPhone, is likely to come to the iPhone 15 lineup.How much RAM is required to run 8K video? ›
64GB RAM: This amount of RAM can handle 8K footage in 10bit or more. You can also have other programs like After Effects running simultaneously.Does iOS 15 look through your photos? ›
iOS 15 will be able to detect explicit photos of children without seeing the images. Last week, Apple announced some expanded protections for child safety in three areas of its operating systems, including one that scans photos on iPhones and iPads that's creating a bit of a stir.
Should I buy iPhone 14 Plus? ›
Apple iPhone 14 Plus: Should you buy? Yes, if you are looking for an iPhone with a big screen, and don't have the budget or need a Pro variant. The iPhone 14 Plus does not disappoint when it comes to camera and battery, and it manages to hold its own against the best in the business.How good is iPhone 14 camera? ›
Just like the flagships iPhone 14 Pro and 14 Pro Max, the iPhone 14 proved to be an extremely reliable camera in our testing, producing repeatable image and video results in all conditions. It particularly shined in video, thanks to high levels of detail, as well as excellent autofocus tracking.Is the iPhone 14 better than the 11? ›
While both phones have a 6.1-inch screen, there are some significant upgrades on the iPhone 14. Firstly, the display on the newer model is OLED rather than the lower-quality LCD on the 11. The iPhone 14 also has a higher resolution, HDR, a greater contrast ratio, and is significantly brighter.